For a long time I’ve been convinced that Nike comes up—and, in some ways, defines—the sports apparel world. Just look at the Oregon Ducks, a Nike test school. They always get the best uniforms, even though some would highly disagree with me (it’s the second paragraph in the entry).
Either way, when Nike wanted to brand Tiger Woods and LeBron James, they managed to come up with the coolest way to incorporate their initials (and in James’ case, his jersey number) into a logo. And once T-Mac got sponsored by Adidas, they did the same thing with his initials and jersey number.
Anyway, just because I like them a lot, I wanted to point them out, and share them with you all:
My good friend (and now betrothed friend) Katy alerted me to this in the comments of the previous post and I had to get in on it immediately: Red Bull is now set to launch Red Bull Cola, an energy drink soda that will have twice as much caffeine (and costs twice as much) as a regular Coke:
The new soda … has more caffeine, at 45 milligrams per 12-ounce can, than Coca-Cola or Pepsi-Cola; and will bear a suggested retail price of about $1.49 for a 12-ounce can, costlier than the average can of Coke.
As much as I like Red Bull, I still believe nothing can take its place. It’s still the best energy drink, hands down, it just isn’t always cost effective. I never like drinking soda as much anyway, and to this day, still don’t drink it unless it’s Sprite (or if it’s mixed with something, oh, I don’t know, alcoholic).
Click on pic for full size:
Miller Lite gets in on the redesign game with a new bottle
Just as the header says, Miller Lite went and tweaked their bottle a little bit for an updated look. To accompany, they produced several on-air spots you may have seen while watching the telly lately (including one awkward one about killing your thirst):
Anheuser-Busch, St. Louis, will launch new all-red packaging, flagging Budweiser as “The Great American Lager,” nationally by mid-summer. Miller Brewing, Milwaukee, meanwhile has redesigned an all-blue look for Miller Lite that will begin appearing at stores in April.
The new Miller Lite packaging:
The new Miller Lite bottle:
It’s kinda hard to see in that picture, but on the neck of the beer there is more emphasis on the four World Beer Cup awards Miller Brewing Company has won, and the background of the oval behind the “Miller Lite” typography is a tad different.
You can see the old logo in action on the old bottle, and the new logo in action on Miller Lite’s Web site (hopefully soon I’ll have a bigger picture of the actual bottle). Here’s a comparison:
And in case you were wondering, the market share winners go like this:
Maybe I missed this one somewhere, but as a Web designer, this makes me pretty happy: I now have Apple’s Safari on my PC. I don’t know if this is a big deal or not, but in order to get it, download the latest version of iTunes and it comes alongside.
Working with the Internet, every browser (Firefox, IE, Safari, etc.) interprets parts of the code that makes sites run differently. This can lead to excruciating headaches and ugly hacks to make things work across the board. Now, when testing sites, I apparently won’t have to go find a Mac to try out the links on; it’s right there on my PC.
A quick note while watching the Final Four match-ups… The first post I made on this blog other than an introduction was about Temple University’s decision to change what was the greatest basketball flooring ever to one of the blandest. Now while it’s not quite the same thing, but at least the Alamodome has the inverted coloring so the key is left the same color as the wood flooring:
And one more thing. I think CBS commentator Seth Davis looks eerily like Jon Favreau:
My boss knows how much I love energy drinks. This became beneficial for me recently when her husband recently received an onslaught of energy related products. (He works as the head of the Adobe Users Group in Houston; apparently, someone thought the people who use Adobe products [like Photoshop, Illustrator, Dreamweaver, etc.] are up all the time and need some pick me ups.)
Anyway, she brought me Five Hour Energy, the only energy “drink” to never give me the shakes but actually keep me up, but she also brought these (click for full size):
They’re from the makers of Clif bars, but this is a new concept to me: energy gel. I haven’t tried it yet, but I did want to make note of the cool little “litter leash” on the upper right of the packaging. The idea is that when you’re working out or running or rock climbing and you want a pick me up, you can take the shot of the energy gel and then attach the empty package to something you’ve got on you so you don’t have to drop trash anywhere in mid work-out. Nicole—energy drinks and green living rolled into one!
Other notes:
If you’d like to be creeped out a little, go watch this girl follow your cursor around the screen. It’s like the real life Mona Lisa.
You HAVE to watch this interview with Bengals WR Chad “Ocho Cinco” Johnson live on SportsCenter last night at the 6 p.m. showing. For a long time he’s been one of my favorite players in sports—people say he complains, that he’s all about himself, that he’s all about the show—and they’re probably right. But what he does do is keep sports entertaining, which is what they’re meant to be in the first place. FUN. Anyway, the video is priceless and should take awards for Most Awkward Silence Moments in a Phone Call on Live Television.
ASTROS WIN! ASTROS WIN! Way to go Pence and Berkman. Thank God we actually scored a RUN.
Full Throttle has gotten in on the re-design game and has updated its look. They have re-done their “original” flavor can (the one you probably know; it comes in black).
A disclaimer: I’m an addict when it comes to energy drinks, so I got this post on here as soon as I could. I attempt to try every single energy drink known to man, and I challenge you to find one I haven’t heard of or tried. If you win, I will do my best to try it ASAP.
New Look
New Front
The front logo now has way less clutter behind it, possibly to make the brand a little more recognizable:
I’m not talking about like, Whoa, the Indians are on ESPN, how could I have forgotten to watch them? More like, Whoa, the Indians are in some of the sickest uniforms of all-time:
Even better? They’re not a throwback. These are legit, we-will-be-wearing-these-again, alternate uniforms. I especially like the cap.
